Using a virtual assistant can shave hours from your workweek, but knowing which tasks to delegate can be tricky, whether you’re starting or growing a business. Most virtual assistants are contract or freelance workers who do their jobs from home and focus on administrative and marketing tasks. There are a variety of virtual assistants and they all have different skills. Some may gear their work more toward scheduling and logistics, while others may focus on web-based services like manning email accounts, doing research or social media.

Well, why WOULDN’T someone hire help?  Running a business is loads of work, and if you can outsource some of the things that need to be done to focus more on the end goal and direction of your business, then why not? Also, one person realistically cannot do everything. When help is needed, it’s best to look for it because your business could end up going downhill because of it. A business owner also does not want to sacrifice quality. Quality tends to be sacrificed when one person is trying to do a five-person job. That’s where a virtual assistant can come in!

So, what does a virtual assistant do? Here is a small sample of some the different areas of expertise available at AFC Business Services.

1. Social Media Assistant: Have you ever felt like there are so many different forms of social media and it’s all tough to handle? Imagine if you have a business or multiple businesses you are trying to handle. Working through all of these can be very hard. We help manage your social media accounts including Facebook, Instagram, LinkedIn Pinterest, Twitter, Blog, etc., all to connect your brand to the target audience.

2. Website Design. The design is very important, especially for a new blog because it can set the tone for your blog and helps you with a good start. As a website designer, there are so many things that can be done: whole website designs, social media icons, logos, banner advertisements and so on.

3. Editor. An editor does many things and can encompass many different industries. A blog editor helps manage the actual writing of the website. The editor may also handle search engine optimization (SEO) for the business/blog/website to rank higher in search engines and therefore be seen by more people.

4. Market Research. Depending on the business and the market, research may be needed. A company needs to learn who its target audience is, and also how to reach this audience. If you don’t have any skills with doing this, then usually hiring someone is a lot more helpful. A market researcher can find your audience, inform you on how to reach this audience, tell you what type of articles or products you should focus on and everything else. Have you ever wondered how to improve your business or how competitors are handling different things? A market researcher can help you with this.

5. Executive Assistant. This is a category I use to encompass all of the other things that a virtual assistant can do. This includes: replying to emails, replying to comments, answering questions, scheduling meetings and so on.

 Entrepreneurs can use virtual assistants for everything from making vendor or customer service calls to sending out thank you cards to prospective clients. It’s important to build trust, just as you would with a permanent employee. They become a team member who just happens to work remotely.

Thanks for reading, until next month.


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